About Jeff Yastine

Yup, that's me - 1994, in Havana, Cuba, as a proverbial "globe trotting correspondent and news anchor" for PBS' Nightly Business Report.

Little did I know I was also at the beginning of my own journey from business journalist and market observer...

...to independent investor and market participant.

In the early 1990s when I joined NBR as a reporter and substitute anchor, the program (which went off the air in 2020) had a nightly viewership of more than 1 million households a night.

Along the way I collected more awards from the New York State Society of Certified Public Accountants (NYSSCPA). I was even nominated for National Business Emmy Award, where my competitors were reporting teams from CNN, Fox, CNBC and the major TV networks

I was fortunate to be able to toss questions, either in press conferences, satellite talks, or in-person "sit down" interviews, at the likes of Warren Buffett, Michael Dell, Bill Gates, Sir Richard Branson, Steve Forbes, Steve Case, Sumner Redstone.

I learned even more from spending hours in phone calls with legions of Wall Street strategists and analysts - people like Ed Yardeni, Bob Doll, Bill Gross, Bob Stovall, Sam Stovall, and many others - who shared their detailed knowledge and market lore.

But I soon found myself as passionate about identifying winning stocks as the people I was interviewing in my financial news stories.

Publishing the goodBUYreport

I want to do it right...

I want subscribers to invest and trade the way I do...with a focus on risk management (minimizing losses) and stock opportunities...

I want to give myself and my subscribers a home that can't be taken away...

I want to focus on promising stocks free of "promotion hype" that have the best odds of heading sharply higher...

I want all of us to meet our financial goals for creating a better life for ourselves and our families...

My journey to publishing the goodBUYreport began in 2010, when I felt I was ready to go my own way and depart Nightly Business Report, and take the path of being an independent private investor while learning the ropes of the financial publishing industry.

Soon enough, I found myself routinely being interviewed for my insights, for example on Fox Business...

And on Cheddar Finance...

On Yahoo! Finance's stock market streaming program...

And on TD Ameritrade's streaming program as well:

I've been quoted or interviewed in Barron's, Marketwatch, Bloomberg Radio, Forbes, Fortune, NewsmaxTV and elsewhere:

And even by Dr. Drew on the Dr. Drew radio talk show!

Click here to watch any of my media appearances posted on the goodBUYreport's Facebook page, from 2020 and earlier.

The "Newsletter Industrial Complex"

Because of my strong background in stock picking, stock research, story telling, journalism, video and writing, I was recruited early on to be an editorial advisor at newsletter operations like Oxford Club, Banyan Hill Publishing, Newsmax Financial Publishing, and WealthPress.

I call these kinds of operations the "Newsletter Industrial Complex" because publishing firms like these are marketing machines. Some, like Oxford Club, go to great lengths to do right by their subscribers, but many others do not.

I found the process at some of these publishing operations dissatisfying and (in my opinion) dishonest, and left when a publisher would compel me to say things I didn't believe or couldn't back up.

In fact, WealthPress was specifically cited in January 2023 by the Federal Trade Commission for its deceptive sales practices. I applaud regulators looking into the financial advisory business - it helps force the worst operations to reform their practices or cease publishing, and makes it a more even playing field for startups like my service, the goodBUYreport.

Promoted Stocks = Poor Value

Here's how the process works at many financial publishers...

Inevitably, I'd spend months researching fantastic stock ideas with strong growth, good value for the price, and the right technical formation on their charts.

Then months would go by. And even more months... while the newsletter "braintrusts" developed some kind of hyped-up, ridiculous idea for using that stock idea to sell more financial newsletters.

I rarely had much of a say over what the promo said. And most of the time, when the promo was finally ready for its internet debut - those same stocks were either not the same great buys they were earlier, or they were already far higher - with the best gains fully reflected in the price.

Does this sound familiar to you? With the goodBUYreport, I want to avoid that possibility at all costs.

The second reason for starting the goodBUYreport...

I noticed a repeating pattern. A publisher would invite me to join his shop, with lots of promises made. But eventually business conditions change for one reason or another. Promises are forgotten. Other priorities take hold.

Just like that, a decision is made to stop publishing a newsletter like mine, leaving thousands of paying subscribers - with portfolios of stocks I told them were good buys - left to twist in the wind.

To circle back to this website:

I want to do it right...

I want subscribers to invest and trade the way I do...with a focus on risk management (minimizing losses) and stock opportunities...

I want to give myself and my subscribers a home that can't be taken away...

I want to focus on promising stocks free of "promotion hype" that have the best odds of heading sharply higher...

I want all of us to meet our financial goals for creating a better life for ourselves and our families...

That's what the goodBUYreport is all about.

Best of Good Buys,

Jeff